Boomerang Partners News

At the beginning of 2026, within the ‘Time to Win’ concept, Boomerang will launch the AC Milan hub, a web platform aimed at the company’s affiliate partners and users of products from its client portfolio.

October 31 marked the conclusion of the first season of Golden Boomerang League, an affiliate tournament for sports traffic by Boomerang Partners.

One of the main highlights of Boomerang Partners’ participation in last week's Rome event was the announcement of the Golden Boomerang League winners.

The affiliate marketing agency and Official Regional Partner of AC Milan, is preparing numerous activities for its booth 5046 G at the upcoming SiGMA Europe 2025 in Rome.

Visitors to next week's Rome conference can look forward to various sports-related interactive experiences, mini-games, table tennis activity, and a unique gift auction.

In the first month of the sports traffic tournament, sports traffic to brands within Boomerang Partners’ client portfolio grew by 31%.

The affiliate gambling & betting marketing agency presented its client portfolio and won two prestigious SBC Awards: 'Social Media Campaign of the Year' and 'Rising Star in Sports Betting' (Operator).

Through 31 October, the new sports traffic tournament is open to partners of the company, and to qualify for the final prize draw, participants must generate 20+ sports FTDs across brands within the Boomerang portfolio.

For the second year in a row, Boomerang-Bet, a product from Boomerang Partners’ client portfolio, has won the Rising Star in Sports Betting (Operator) award.

This week, visitors to the Lisbon event are invited to stop by the Boomerang booth F1 to enter the raffle of unique artifacts from sports legends.

Over the past four years, the company has added more than 18 iGaming brands to its portfolio, operating in over 40 geographical regions in compliance with local regulations.

The Boomerang Arena will feature interactive sports-themed activities, live performances, product showcases, and engagements designed to spark conversation and collaboration.

The affiliate agency was shortlisted for categories including Affiliate & Digital Marketing Campaign of the Year and Affiliate Marketing Manager of the Year for September's event.

Participants will be assigned special tasks and will have the opportunity to increase their traffic, revenue, and expertise through tournament support and increased visibility.

The raw data allowed the Boomerang team to identify strong trends that other market players may want to consider when creating a roadmap for achieving long-term objectives.

The Affiliate Team Lead at Boomerang Partners was named Best Affiliate Manager by the AskGamblers expert jury — a title awarded to standout leaders who deliver results and put partners first.