TwinSpires.com signs with Income Access

MONTREAL, Quebec -- (PRESS RELEASE) -- Income Access is pleased to announce that TwinSpires, the official online wagering site of Churchill Downs and the Kentucky Derby, has signed a deal to license a white label version of their award-winning affiliate marketing software solution.

TwinSpires.com provides players with superior wagering services and content backed by the integrity and tradition of Churchill Downs, home of the world-famous Kentucky Derby. Players benefit from free wagering services, easy online deposit and withdrawal options, a $100 sign up bonus and TwinSpiresTV – a revolutionary online video experience.

"Our approach is to provide a fresh, bottom up approach to account wagering that combines the latest online technology with the best content and tradition of Churchill Downs," said Jeremy Clemons, TwinSpires.com Vice President of Marketing. "We chose to adopt the Income Access software solution because we are confident that their platform and service will support our affiliate marketing strategies."

Players have access to quality racing content, Free Brisnet Past Performances, live streaming video, race replays and real time racing information such as odds, will-pays, program changes and track conditions. Players are also automatically enrolled the TwinSpires Club and be eligible for player rewards and special cash prizes for referring friends.

"TwinSpires leverages the integrity of the Churchill Downs brand, providing affiliates a unique opportunity to promote wagering to a trusted establishment," said Income Access CEO, Nicky Senyard. "With our software solution, TwinSpires will now be able to track and monitor the performance of their affiliate program through a single interface, branded and customized to suit their needs."

The white label version of the Income Access affiliate marketing software has allowed TwinSpires to receive customization according to their unique specifications, providing them and their affiliates with the information they need the most. The graphical dashboard allows them to check their reports at a glance and powerful reporting features allow them to track campaign statistics to monitor what aspects of their promotions are successful and where they might require further modification.