Conor McGregor is new 1xBet global ambassador

(PRESS RELEASE) -- Some names change the game. Conor McGregor is one of them. 1xBet announces a partnership with the UFC’s first-ever double-champion, a global sports superstar, and the man who forever transformed the world of mixed martial arts.

Not just a fighter. Not just a champion. McGregor is a phenomenon who helped turn the UFC from a niche sport into a global spectacle – driving record-breaking PPV sales, attracting worldwide media attention, and engaging millions of fans. Every time the Irishman steps into the octagon, it becomes an international event.

The 1xPartners affiliate program is getting a major boost. The legendary Notorious is now a long-term part of the 1xBet.

This partnership carries special importance ahead of UFC 329, which takes place on 11 July. The main event will feature a rematch between Conor McGregor and Max Holloway, 13 years after their first meeting. Their 2013 bout marked a turning point in both fighters’ careers, and the upcoming clash is already being described as the most anticipated MMA event in recent years.

For 1xBet, partnering with one of the world's most recognizable athletes creates new ways to reach a global audience, strengthens the brand's international presence, and gives 1xPartners affiliates additional opportunities to scale sports traffic. Our affiliate program offers competitive monetization terms, including up to 50% RevShare, regular payouts, and a comprehensive suite of modern tools. This helps to consistently deliver strong conversion and engagement rates worldwide.

For 1xPartners affiliates, this is a chance to become part of a large-scale project, leverage one of the most recognizable athletes’ incredible media influence, work with the hottest traffic from the biggest UFC events, and continue growing with 1xBet.

Join the 1xPartners affiliate program and become part of a story that's just beginning.