BodogUK hires new casino head

7 March 2012

(PRESS RELEASE) -- From a development perspective online casinos have stood still for years despite being the biggest revenue drivers in terms of both margin and turnover for most operators. BodogUK now intends to completely overhaul the online casino market.

With that goal in mind the keys have been given to Adam Joseph to drive and revolutionise this all-important platform. Adam joins BodogUK as Head of Casino from Betfair where he held a similar role. Before moving to Betfair in 2008 he held senior Casino/Gaming positions at Stan James and Mansion, where he had global ownership for, and Mansion88, driving revenue increases in Asia through Live Dealer integration. In his new role, he will be responsible for developing and implementing the Casino strategy for BodogUK.

Patrik Selin, CEO of BodogUK, commented: “In this business all roads lead to casino yet it is the one product that has seen the least innovation and investment across the industry. With Adam’s drive and our backing we hope to be making some waves in this vital area over the coming months.”

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